Tag Archives: culture
Everyday women pursue the elusive concept of beauty. Advertisements provide a lens for viewing culture, highlighting priorities and ideals, including those relating to beauty. In my recently published article in the Online Journal of Communication and Media Technologies, we compare … Continue reading
It seems wherever you travel today Starbucks is there – Shanghai, Seoul, Tokyo, even Macau – just a few examples from my recent Asian trip. The coffee culture has become quite fashionable with the locals. As one young Korean auto … Continue reading
In my recent travel to Bulgaria and Turkey I got a glimpse of each nation’s advertising culture. Brand images come through loud and clear, regardless of language and writing, like in the Dunkin Donuts ad found in Sophia. English is … Continue reading
Publishing House Grebennikov in Moscow translated and published my article, Culture and Metaphors across 5 Nations, in the Russian Advertising Theory and Practice Journal. Here’s the link: http://www.grebennikoff.ru/product/8/ (click «aIIIOAAEE OOAOAE»). Unfortunately, only the abstracts are posted on the journal’s … Continue reading
OWS protesters’ signs are examples of grass-roots forces attempting to generate cultural and political change. Using an advertising perspective and contextualizing messages in social and cultural terms, important issues raised by protesters can be identified. Results can enrich discourse of … Continue reading
This is a presentation I gave at Loyola as part of the Faculty Speaker Series.